Range Creative Studio Notes
Range Creative Podcast - Identity Design for Modern Professionals
How to Define Your Niche
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How to Define Your Niche

You don't need a niche. You need a point of view.
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This week on Range Creative Studio Notes, I’m interrupting the scheduled episode to tackle something that’s been driving me up the wall lately: the term multi-passionate. And relatedly, the endless struggle over finding your niche. If you’ve ever felt boxed in, overwhelmed, or straight up allergic to the idea of narrowing yourself down, this episode is for you.

We’re flipping the script on what a niche really is (spoiler: it’s not a singular job title you’re chained to forever). Instead, I’m walking you through different ways to organize your niche based on your audience, subject matter, medium, point of view, and values. Plus the real secret to creating a personal brand that evolves with you, not against you. Your niche is not a prison, it’s a prism. So please do not reduce yourself to a title of “multi-passionate.”

If you’re tired of advice that makes you feel smaller instead of building you a platform, pull up a chair. Your identity deserves clarity and breathing room.

🖤

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